BEN Coin and Hourglass Collectives Announce Strategic Partnership to Drive Mass Crypto Adoption and Education
Their latest move is a strategic partnership with the Hourglass Collective, which was born out of the decentralized community surrounding the $WAIT token.
The Hourglass Collective recently made headlines by announcing that billionaire Jeff Mahoney has been named president of the Hourglass Collective, Brian D. Evans of bde.ventures and George Tung of CryptosRus have been brought in as advisors, and Layah and Gidean Heilpern joined as media partners, in addition to several announcements regarding the TV series they wrapped in March, The Next Crypto Gem.
As part of the partnership between Ben Coin Collective and Hourglass, the $BEN token will be featured in “the upcoming crypto gem TV series in which Ben “BitBoy Crypto” Armstrong is a guest star.
The Next Crypto Gem will air on both bspoke TV and Insight TV across its ever-growing network of 178 platforms in 55 countries and 12 languages. Examples of confirmed platforms include Amazon Prime, DirectTV, PlutoTV, SamsungTV, and LG.
Additionally, community leaders from the Ben Coin and Hourglass Collectives are developing a deeper alliance that includes potential co-production of TV projects and feature films and partnering in epic live event activations around the world with the goal of generalize cryptography.
“I couldn’t be more thrilled to be partnering with the BEN Coin Collective,” commented Hourglass Collective President Jett Tang. “I’ve gotten to know Ben Armstrong well over the past few months and everyone knows he’s the ultimate showman in our space and has a massive loyal following. What some may not yet know is “is how incredibly dedicated he is to the fight for mass adoption of crypto. We are completely aligned with Hourglass and have the resources to amplify everything the BEN Coin Collective does.”
“You may not know the Hourglass Collective yet, but you will find out who they are,” said Ben “BitBoy Crypto” Armstrong. to drive the adoption of cryptography by raising public awareness. I can’t really go into detail on some of the show ideas we discussed with Hourglass…but people better watch out because they’re big.
So, what is the story of the Ben Coin Collective ($BEN)?
The project was actually started by another Ben, Ben.ETH. Ben “BitBoy Crypto” Armstrong started off as just an interested community member, but over time he joined the leadership team and decided he wanted to be involved in the token’s leadership. Eventually, BitBoy bought out Ben.eth’s liquidity pool and larger $BEN token stack and is now chairman of the Ben Coin Collective.
The BEN Coin Collective has 4 pillars of crypto adoption, which are public awareness, strategic education, government regulations, and unbiased crypto news.
The extensive roadmap for the Ben collective is already well underway and announces that $BEN will be a governance token for the platform that will also offer an unbiased crypto press briefing by Q3. There are plans for multiple exchange listings with Bitforex and MexCglobal already listing the token. The main focus is a strategic education campaign with decentralized crypto workshops and the deployment of “street teams” to help drive adoption.
Will this be the year of the Ben? Time will tell, but the partnership with the Hourglass Collective adds firepower to their already stacked team. Hourglass brings to the table a community backed by a multi-billionaire who incubated the first competitive crypto reality show on mainstream TV. Hourglass also has several other projects in its incubator program, all focused on mass adoption of crypto.
Meanwhile, the partnership with the Ben Coin Collective is a big win for Hourglass as they expect their visibility to skyrocket given Bitboy’s unparalleled ability to attract eyeballs in this space. Ben “BitBoy Crypto” Armstrong has over 1.5 million subscribers on YouTube and over a million on Twitter.
The award-winning Neft Vodka is another sponsor of The Next Crypto Gem series. A key partner of the Hourglass Collective, Neft has recently begun to ramp up its national events and celebrity nights out catapulting the ultra premium spirit into a globally recognized brand to rival the best. These extravagant events will also now be associated with the BEN Coin Collective on activations alongside Hourglass.
Jett of The Hourglass Collective also hinted that they “are in the early stages of work on developing other crypto TV shows as well as Season 2 of The Next Crypto Gem.” It’s unclear what the Ben Collective’s involvement with these future projects will be. Given that Ben Collective and The Hourglass Collective are both proponents of mass adoption of crypto, it would make sense for the teams’ work on strategic and media partnerships to be a formative alliance.
Source: The Ben Coin Collective
Los Angeles, CA
Media Contact:
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This press release may contain forward-looking statements. Forward-looking statements describe future expectations, plans, results or strategies (including product offerings, regulatory plans and business plans) and are subject to change without notice. You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ. significantly from those projected. in forward-looking statements.
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