- Daphne Kwon was previously Chief Strategy Officer of Meredith Corporation.
- Kwon will help Flipside Crypto accelerate and expand its DAO initiatives.
- She has held other C-level positions at various well-known media brands.
Blockchain analytics firm, Flipside Crypto, today announced that it has onboarded media veteran, Daphne Kwon, to lead its DAO initiatives. Kwon makes the media leap to Web3 from publicly traded media conglomerate, Meredith Corporation.
Flipside Crypto enables on-demand analytics for blockchains through a free, open data platform. It enables 60,000 analysts to learn, collaborate and compete to solve analytical challenges through structured bounty programs.
In his new role, Kwon will accelerate and expand Flipside Crypto’s DAO strategy, capitalizing on the company’s early success in the MetricsDAO appeal.
“Moving from media to blockchain and even DAOs was not a linear path, nor one that I would have even understood at the start of the year,” Kwon wrote in a LinkedIn post announcing his new role.
Kwon previously served as Chief Strategy Officer of Meredith Corporation, where she developed a long-term strategy with the CEO, management team and board, culminating in the expansion of new products for People magazine and… other brands.
Previously, she was President and COO of Betaworks Studios, Inc., where she started a private membership club supporting a community of technology entrepreneurs with curated learning and networking experiences, and raised funds. venture capital investments.
Kwon has also held CFO positions at well-known media brands such as Goop and Oxygen Media, as well as senior analyst and director positions at Disney. A graduate of Harvard Business School, Kwon was a financial analyst at Morgan Stanley for two years prior to her decades-long media career.
“Daphne is a proven leader with the ability to anticipate big generational shifts in technology and then use her business acumen and leadership skills to help shape and drive their adoption,” said Dave Balter, co. -founder and CEO of Flipside Crypto. “She thrives on the cutting edge of innovation, which is why I have no doubt we will see her impact immediately, fueling new thinking and accelerating the pace of development across our DAO network and the wider ecosystem.”
This news follows Flipside’s closing of a $50 million Series A funding round led by Republic Capital in April. The round was backed by True Ventures, Galaxy Digital Ventures, Dapper Labs and 14 other venture capitalists. This investment enables Flipside to accelerate talent acquisition, develop new products and explore strategic M&A opportunities.
A series of other milestones for Flipside include 150,000 bounty achievements, the acquisition of Bites Digital Group, and the launch of an NFT-based SDK, ShroomDK, for Web3 builders.
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