crypto strategy

New Survey Suggests ‘Crypto Winter’ Didn’t Affect Investor Sentiment Negatively

Kiwi cryptocurrency platform Easy Crypto has released information from a survey it conducted of 1,000 local cryptocurrency (Crypto) investors – and the results reveal buoyant investor sentiment, even against the backdrop of what market analysts have dubbed “cryptocurrency winter.”

A staggering 78% of the 1,000 New Zealand crypto investors surveyed (of which there are a quarter million) think now is the right time to buy crypto. Conducted in partnership with the world’s leading market researcher – IPSOS – the survey was commissioned to explore current investor attitudes and behaviors within the emerging investment category in New Zealand.

Easy Crypto co-founder and CEO Janine Grainger says the sentiment is unsurprising, given the opportunity for stock and crypto investors to practice a well-known investment strategy called “buying the dip.” “, which consists of buying an asset during a period of downward price pressure, with the possibility of a recovery in the price.

The Crypto Action-Value Gap

She adds, however, that there is often a value gap between crypto investors and stock market investors in terms of intent to invest; and real investment activity. “At first glance, this can easily look like hesitation due to a depressed market, but our research has confirmed that this is simply not the case. On the contrary, it is often a lack of knowledge that holds people back.

Crypto investors are often unfamiliar with strategies such as “dollar cost averaging” and “diversification”; while seasoned investors often fail to check crypto prices and as such disregard crypto when “buying the dip”.

Help for potential investors

In an effort to help investors make a little more “sense” of the current market before directing their “cents”, Easy Crypto has turned research into a FREE report entitled ‘On the fence about crypto? An Investor’s Guide to Now’. The report was created to help investors “connect the dots” by clarifying how well crypto mirrors the stock market; provide an up-to-the-minute overview of investor sentiment; and discover how savvy investment strategies can be applied to crypto.

“At the height of the market, many investors will no doubt have cursed that they missed the opportunity to invest, but the recent decline is setting the time back five years, giving investors a ‘second bite of the icing’. What we know now is that there is a cycle in crypto assets, and in many ways it mirrors more regular asset classes, albeit more volatile in nature. Using a “dip” buy mentality, there is currently an opportunity to invest in stocks and cryptos at discounted prices. Our new report aims to demystify all of this for crypto and savvy investors as they consider their options,” concludes Janine.

Disclaimer: Crypto is volatile, involves risk, and the value can go up and down. Past performance is not an indicator of future returns. Please do your own research.

© Scoop Media


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